Outdated WMS Costs During Black Friday | Optima WMS
The True Cost of an Outdated WMS During Peak Season
During the peak season Black Friday is the ultimate stress test for your warehouse operations. While steady order volumes throughout the year can mask inefficiencies, peak trading exposes the cracks - and nowhere is this more obvious than in outdated Warehouse Management Systems (WMS).
A Warehouse Management System (WMS), such as Optima's, is software that manages stock, orders, and despatch within a warehouse.
Relying on an old, inflexible system doesn’t just create operational headaches; it comes with hidden costs that directly impact your bottom line.
1. Slower, Less Accurate Order Processing
Legacy systems often struggle with high transaction volumes, leading to delays and errors when orders surge. Every mistake - from a mis-picked item to a missed despatch - costs money and damages customer trust.
With Optima WMS: Our cloud-based platform handles peak volumes with ease. Intelligent picking tools and automation ensure orders are fulfilled quickly and accurately, even under pressure.
2. Increased Training Time for Seasonal Staff
Outdated systems are typically complex and unintuitive, making it harder to onboard temporary staff. Longer training times mean slower productivity and higher risk of mistakes.
With Optima WMS: Designed with usability in mind, Optima’s simple interface and included face-to-face training get seasonal staff up to speed quickly, reducing errors and increasing efficiency.
3. Higher Hidden Costs
From expensive upgrades to constant maintenance fees, outdated WMS platforms often cost more than they’re worth. Add in the cost of errors, inefficiencies, and customer complaints, and the real price becomes clear. Slow development turnarounds could mean your also waiting for critical updates leaving your warehouse lagging behind competitors
With Optima WMS: Our SaaS model means you’re always on the latest version with updates included within your support package - no hidden upgrade charges, just predictable, transparent costs. Better still, our in-house development team works in 3-weekly sprint cycles, delivering a fast turn-around time on requested new features ensuring we evolve in line with your business needs.
4. Limited Visibility and Reporting
Older systems often lack real-time visibility, making it difficult to see exactly what’s happening across the warehouse. Without accurate data, decision-making suffers.
With Optima WMS: Real-time WMS reporting, bespoke dashboard widgets and analytics give you complete control, helping you spot bottlenecks, track performance, and make informed decisions during peak season.
5. Risk of Losing Customers
During peak trading and Black Friday, customer expectations are at their highest. Delays, errors, or poor communication can quickly push them toward competitors who deliver a smoother experience.
With Optima WMS: By connecting couriers, marketplaces, and ERP systems, Optima creates a seamless flow from order to delivery. By fulfilling orders on time with accuracy and with real-time stock updates, helps keep your customers happy and loyal.
Don’t Let an Outdated WMS Cost You This Black Friday
Peak season should be your most profitable time of year - not the time when your systems hold you back. If your current WMS is showing its age, now is the time to make a change.
Optima WMS gives you the flexibility, accuracy, and support you need to thrive during Black Friday and beyond.
